A Movie Marketing Takeaway from David F. Sandberg’s Latest YouTube Video

A Movie Marketing Takeaway from David F. Sandberg’s Latest YouTube Video

Director David F. Sandberg made his feature film debut with the 2016 American supernatural horror movie ‘Lights Out‘. I enjoyed the film immensely. When I discovered that it’s based on a short film of the same name created by David and his wife Lotta Losten, I immediately went to YouTube to watch the original short …

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Weekly Best in Movie Marketing: ‘Weapons’ and ‘Lilo & Stitch’

Weekly Best in Movie Marketing: ‘Weapons’ and ‘Lilo & Stitch’

Hello! Welcome to the ninth blog post in my series, ‘Weekly Best in Movie Marketing‘. In this series, I highlight my favourite film marketing initiatives from the week in my book. I also explain why they stand out to me. In this article, I’ll discuss the online promotion for the upcoming American Horror mystery film, ‘Weapons‘ …

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Weekly Best in Movie Marketing: ‘The Life of Chuck’, ‘Until Dawn’ and ‘The Toxic Avenger’

Weekly Best in Movie Marketing: ‘The Life of Chuck’, ‘Until Dawn’ and ‘The Toxic Avenger’

Hello! Welcome to the eighth blog post in my series, ‘Weekly Best in Movie Marketing‘. In this series, I highlight my favourite film marketing initiatives from the week in my book. I also explain why they stand out to me. In this article, I’ll discuss the offline promotions for the American film, ‘The Life of Chuck‘, …

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Weekly Best in Movie Marketing: ‘M3GAN 2.0’

Weekly Best in Movie Marketing: ‘M3GAN 2.0’

Hello! Welcome to the seventh blog post in my series, ‘Weekly Best in Movie Marketing‘ (My sixth post of the series is a vlog). In this series, I highlight my favourite movie marketing initiatives from the week in my book. I also explain why they stand out to me. In this article, I’ll share about the …

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Weekly Best in Movie Marketing: ‘Severence’ and ‘Avengers: Doomsday’

Weekly Best in Movie Marketing: ‘Severence’ and ‘Avengers: Doomsday’

Hello! Welcome to the fifth blog post in my series, ‘Weekly Best in Movie Marketing‘. In this series, I highlight my favourite movie marketing initiatives from the week in my book. I also explain why they stand out to me. In this article, I’ll discuss the offline and online promotions for the Apple TV‘s American …

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Weekly Best in Movie Marketing: ‘Daredevil: Born Again’, ‘Thug Life’ and more

Weekly Best in Movie Marketing: ‘Daredevil: Born Again’, ‘Thug Life’ and more

Hello! Welcome to the fourth blog post in my series, ‘Weekly Best in Movie Marketing‘. In this series, I highlight my favourite movie marketing initiatives from the week in my book. I also explain why they stand out to me. In this article, I will discuss the online promotions for the Irish black comedy television …

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Weekly Best in Movie Marketing: ‘Blumhouse Productions’ and ‘The Toxic Avenger’

Weekly Best in Movie Marketing: ‘Blumhouse Productions’ and ‘The Toxic Avenger’

Hello! Welcome to the third blog post in my series, ‘Weekly Best in Movie Marketing‘. In this series, I highlight my favourite movie marketing initiatives from the week in my book. I also explain why they stand out to me. In this article, I will discuss the promotional stunts for ‘Blumhouse Productions‘, an American independent …

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Weekly Best in Movie Marketing: ‘Novocaine’ and ‘The Woman in the Yard’

Weekly Best in Movie Marketing: ‘Novocaine’ and ‘The Woman in the Yard’

Hello! Welcome to the second blog post in my series, ‘Weekly Best in Movie Marketing’. In this series, I highlight my favourite movie marketing initiatives from the week in my book. I also explain why they stand out to me. In this article, I’ll discuss the promotional stunt for the American action thriller ‘Novocaine‘ and …

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Weekly Best in Movie Marketing: ‘The Monkey’ and ‘Good Bad Ugly’

Weekly Best in Movie Marketing: ‘The Monkey’ and ‘Good Bad Ugly’

Every week, tons of movie marketing content flood social media, and I’ve always wanted to pick out the best and share them in a blog series. So, starting this week, I’m launching ‘Weekly Best in Movie Marketing’ to highlight my favorite movie marketing initiatives and why they stand out to me. In the first article …

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Inside ‘Amaran’s’ Marketing: How Audiences Embranced the Movie

Inside ‘Amaran’s’ Marketing: How Audiences Embranced the Movie

I watched ‘Amaran’ at PVR Sathyam in Royapettah during its second weekend after release, and the theatre was completely packed. When the movie’s title sequence began, there was heartfelt applause upon seeing Major Mukund Varadarajan’s photo displayed alongside some text. At that moment, I felt that the audience’s reaction reflected all the buzz and positive …

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