5 Best Ways of Universities in using Facebook Pages

5 Best Ways of Universities in using Facebook Pages

Many universities and colleges are coming up with interesting contents and impressive initiatives. They use Facebook pages as one of their media to let people know about such works. But, only the ones who do that in an effective manner seem to stand out. I went through the Facebook pages of few varsities to look …

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3 Amazing Marketing Ideas Used for ‘Jurassic Park’ Movie Franchise, in the celebration of its 25th year

3 Amazing Marketing Ideas Used for ‘Jurassic Park’ Movie Franchise, in the celebration of its 25th year

The Jurassic Park franchise has stepped into its 25th year. The way the film series grew all along like a childhood friend makes it an endearing one. In all these years, lot of aspects related to the franchise has evolved. One among them is marketing. The next instalment of the franchise i.e. ‘Jurassic World: Fallen …

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4 Experiential Marketing Tactics of popular films that you’ll want to know

4 Experiential Marketing Tactics of popular films that you’ll want to know

To take a product or service to the customer, there are several types in Marketing. In which, there is one type that is gaining prominence of late. The type is none other than Experiential Marketing. Experiential Marketing goes by this simple theory: Find your target audience. Know what they expect from you. Create an experience …

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Experiential Marketing Campaigns: Warner Bros. Pictures’s ‘IT’ vs 24AM STUDIOS’s ‘Velaikkaran’

Experiential Marketing Campaigns: Warner Bros. Pictures’s ‘IT’ vs 24AM STUDIOS’s ‘Velaikkaran’

It’s been a while since I had written my last post in this blog. In fact, for a period of time, I wasn’t in touch with the changes that have been happening in the marketing sphere. Few days ago, when I had plunged again into one of my favorite parallel world (i.e. Marketing) to know …

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Testing 280 characters in Twitter: A Conducive Approach

Testing 280 characters in Twitter: A Conducive Approach

I read the article titled, ‘Testing 280 characters: Because the trademark brevity of tweets has also proved a liability’ that has been published in the ‘TOI Editorials’ section of the daily, ‘The Times of India’. I agree with the bottom line of the write-up i.e. welcoming the increase in the character count of tweets. At …

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Feel like Procrastinating? Try out these 2 Quick Tips!

Feel like Procrastinating? Try out these 2 Quick Tips!

“when ur heart says you should meet someone, don’t delay. i always wanted to meet Kalam saab and i should have made the effort . my loss .” After the demise of the renowned aerospace engineer and the former President of India (2002-2007), Dr.A.P.J.Abdul Kalam, the above words were shared in Twitter, by the Bollywood …

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Utilization of Cutting Edge Technologies for Marketing in Indian Film Industry

Utilization of Cutting Edge Technologies for Marketing in Indian Film Industry

Of late, I have observed several instances where the Indian Film Producers have showcased their immense interests in optimizing cutting edge technologies to promote their movies. There are few notable ones from among such instances. To start with, let me brief about the utilizations of cutting edge technologies for the marketing of movies such as …

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3 ways to effectively promote Movies with AR

3 ways to effectively promote Movies with AR

In addition to their efforts in moviemaking, the film production houses have also been putting in ample efforts to make their movies reach their target audience. With technology growing day by day, there seem to be plentiful options available for the production houses to promote their movies. Augmented reality has been one among those technologies. …

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5 Marketing Lessons from Sarahah

5 Marketing Lessons from Sarahah

With ‘Sarahah’ – a self-development tool that allows people to receive constructive feedback – being in news for various reasons, I decided to write this article to jot down my learning, pertaining to Marketing, from the journey of Sarahah. Let us have a look at my learning (which I claim as ‘Marketing Lessons’): 5. Manage …

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Life Lessons from Gregor Johann Mendel, the ‘Father of Modern Genetics’

Life Lessons from Gregor Johann Mendel, the ‘Father of Modern Genetics’

This post originally appeared on the blog, SOCIETAL INSIGHT. Whenever people, on an extensive scale, discuss deeply or even initiate and engage in propaganda to promote the contributions or ideals of certain personalities in some sort of public platforms, I automatically get these thoughts: Why, all of a sudden, are most people talking about a …

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